Why Should Institutions Use Analytics To Increase Student Success?



By Anjli Jain on Nov 15

Higher education institutions use “Data Analytics” to store data for both students and faculty, securing their access to enter the university thereby providing them with an identity. Just like data analytics, “Academic Analytics” defines the process of evaluating and analyzing institutional data for reporting and decision-making reasons.

Academic Analytics is the result of increased competition, accreditation, assessment and regulation in higher education. When we talk about student success, we look at how we can adopt modern and efficient ways of improving and monitoring the success of students, which could significantly aid in solving problems like attrition and retention.

An institution demands to engage its students on a daily basis, which is why the higher education space is developing faster than ever with digital transformation. To keep the students engaged and provide them with the factors that can affect their success, institutions need to pay attention to several metrics starting from the students’ GPA (grade-point average), their progression towards the degree, their retention and lastly their graduation. In order to offer the students with the best learning environment, it’s important for the institutions to study and analyze the areas they find it most difficult to cope with and give them a nudge toward a more proactive behavior.

Funded by EVC Ventures, Unifyed is a leading EdTech company that provides higher education with a single platform to rapidly launch a digital campus for mobile devices and websites. Unifyed services more than 20 million end users today and has recently been selected by 30,000 education institutions as an engagement platform.



Unifyed Analytics – Driving Student Engagement

It is vital for an institution to do a risk check to validate a students’ participation in the class and review their behavior. Without this data, it can be very difficult for the university to know and understand the gap between a topper and a student who shows no sign of participation.

How can one help the students to succeed without the right knowledge? This is where academic analytics can be leveraged to learn and analyze the actions of each and every student so as to give them the best guidance possible.

Unifyed Analytics, used by many higher education institutions, pulls data from other applications to do a more comprehensive calculation of this risk. It unlocks the data the institutions need to make informed decisions and help students succeed.

- It analyzes the students’ attendance record for different classes. This helps to learn and track how much interest do they show in a particular subject and thus take necessary actions.

- Tracking student participation in extra-curricular activities is also deemed very important to understand the students’ academic behavior. Unifyed analytics checks the education ERP to see if they are flagged or are still an active member of a sports team, club or other organizations. This data informs the institution of the students’ capabilities and how healthy is their day to day routine. Any lack of affiliation triggers a red flag.

- Unifyed analytics checks the grades in a timely manner to establish how their journey is until they graduate. The analytics can capture any dip in the grades so as to ensure that the student receives proper guidance and help them step up their game.

The Bottom Line Is

Academic analytics is crucial for student success as it helps decision makers determine risk and outcomes. It’s the data that keeps an institution informed of what the students’ needs are. Without the data, it will be impossible to fathom what steps are required at what point in time. Answering real tactical questions, building processes to drive student engagement is entirely dependent on a focused approach which cannot be taken without analytics.

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